Community Programs
Project Reassurance
Project Reassurance began in 1997 as a cooperative effort between the North Shore Fire Department and the Laurel Oaks Retirement Community. Project Reassurance is open to North Shore residents who are at least 65 years old or have a qualifying medical condition.
Each day, Project Reassurance participants check in by phone and leave a voice mail message stating everything is okay. If the participant does not check in by 10:00 am, Project Reassurance staff will attempt to make phone contact. If phone contact is unsuccessful, the North Shore Fire Department is notified, and an NSFD rig is sent non-emergency to check on the patient. If contact cannot be made with the participant by ringing the doorbell, NSFD personnel can enter the home using a residential knox box (a secure box with a house key inside). Care for the participant is then rendered, or, if not at home, the knox box is re-secured, and a note left that the fire department entered the home.
In 2004, Milwaukee County’s Interfaith Telephone Reassurance replaced Laurel Oaks as the check-in contact. There are currently 21 North Shore residents who participate in Project Reassurance. For further information, contact Public Education Specialist Jill Glanz (414-228-0292) or by email. She will contact you to complete a simple enrollment form.
Through generous financial support, we strive to provide Project Reassurance at little or no cost to the resident.
return to topFire Safety House

Mr. James Luty and the NSFD Fire Safety House
In September 2005, the J. Luty Family Charitable Foundation provided the funding to have the North Shore Fire Department's Fire safety house re-lettered and new graphics applied. Over time, the original lettering and graphics had become faded and worn.
This Foundation was the major sponsor in purchasing the NSFD fire safety house in June of 1998. On behalf of the entire North Shore Fire Department, we would like to thank the J. Luty Family Charitable Foundation for their generosity and continued support of the North Shore Fire Department.
The mobile NSFD Fire Safety House has been used to educate thousands of North Shore children on the importance of knowing how to get safely out of a smoke-filled room or home.

The trailer, which includes a small kitchen area and an upstairs and downstairs bedroom, gives kids a chance to practice a safe exit from their homes in the event of a fire. Non-toxic smoke is released into a room, the smoke alarms go off, the children get low to the ground, crawl under the smoke and feel the door to see if it is warm, and then are guided by a department member to a safe escape. Children are also encouraged to work with their parents to develop an escape plan, practice it with their family, and have a meeting place outside their house. In the kitchen area, various fire hazards are set up to help kids learn to identify potential dangers present in the home.
The NSFD Fire Safety House gets the most use during Fire Prevention Month in October. The Fire Safety House also makes appearances at area health and safety events throughout the North Shore. We try to target children between 6 and 11 years old to learn about fire safety through the Safety House. At events that are open to the public, parents are encouraged to go through the house with their children and learn about fire safety as well.
To find out more about the Safety House and/or if it can be available for your safety event, contact Public Education Specialist Jill Glanz (414-228-0292).
Child Safety Seats
If you would like to schedule an apointment with one of our technicians, please click here. Below is a list of additional Car Seat Fitting Stations in Southeast Wisconsin. Additionally, you may wish to contact Children’s Hospital of Wisconsin Car Seat Clinic - central scheduling at 877-607-5280.
Milwaukee County:
- AAA Insurance – Glendale - Contact: Jeribeth Jones, 414.963.3060, x211
- Cudahy Health Department -Contact: Ed Wrench, 414.769.2239, x306
- City of Milwaukee Police Department (North Side) -Contact: Rebecca Babich, 414.935.7234
- City of Milwaukee Police Department (South Side) - Contact: Kevin Obremski, 414.935.7228
- City of Milwaukee Police Department Safety Division - Contact: Lishunda Patterson, 414.935.7990
- Milwaukee County Sheriff’s Office - Contact: Sgt. Sylvia Rodriguez; 414.278.3076
- South Milwaukee Police Department - Contact: Jill Kallay, 414.768.8060
- United Community Center - Contact: Maricela Castillo, 414.384.3100, 243
- YMCA of Greater Milwaukee (North Side Branch) - Contact: Stacie Molina; 414.374.9450
Ozaukee County:
- AAA Insurance – Cedarburg - Contact: Tom Schleifer; 262.376.8700, x202
- Cedarburg Police Department - Contact: Brian Emmrich, 262.375.7620
- Grafton Police Department - Contact: Off. Rick Aamodt, 262.375.5320
W.H.A.L.E. Program
The North Shore Fire Department is proud to partner with Bayshore Pediatrics to bring North Shore residents the W.H.A.L.E. (We Have A Little Emergency) Program. Bayshore Pediatric's has kindly donated W.H.A.L.E. Program packets to our department for use in this very worthwhile program.
The W.H.A.L.E. Program is an identification and information package that is used on child car safety seats. Originally created by Connie Day, a caregiver from Richamond, VA, who wondered what would happen to the children in her care in the event of an automobile accident. It is a wonderful idea whose time has come of age! W.H.A.L.E. is currently used in at least 32 states, and is the first program of its kind here in the United States! It requires the use of fourself-adhesive stickers and one 4" x 4" information label.
Our Car Seat Technicians have W.H.A.L.E. Program packets available for application during your car seat installation. However, it is not necessary for a resident to have their car seat installed/checked by us in order to receive the W.H.A.L.E. Program packet, simply stop by one of our five stations to obtain a packet, free of charge, at any time.
Each W.H.A.L.E. packet consists of:
- A brochure regarding the program.
- Four (4) small stickers which include the word "WHALE" and a blue check mark.
- One (1) emergency information sticker form.
The packet is utilized as follows:
- The vehicle owner should apply two (2) of the small WHALE/check mark stickers to the rear side windows of the vehicle.
- The other two (2) small WHALE/check mark stickes should be applied one to each side of the car seat or infant carrier.
- The parent should fill out the emergency form (sticker) and this should be applied to the back of the car seat.
For further infromation on the W.H.A.L.E. Program, please contact Public Eductaion Specilist Jill Glanz @ jglanz@nsfire.org or 414-228-0292.
First Night is On Us
After the fire, what now?
House fires, flooding, and other natural disasters are a major upset in life and traumatizing for all involved. Granted , there is no replacement for a home, but the assurance of a secure place to stay can go a long way to recovery from any disaster that may occur.
The North Shore Fire Department and several local hotels and motels are offering The First Night is on Us! Arrangements have been made to provide complimentary lodging to any North Shore resident that is temporarily displaced due to fire, flood, natural disaster, carbon monoxide, etc. NSFD can also assist those with pets. Some of the hotels will take pets, or we can call to get your pet boarded. We can also make contact with a veterinarian or 24-hour emergency veterinary service if needed.
NSFD can also provide pamphlets and contact information to guide you and your family through the process of rebuilding and returning to normal. For more information, call Public Education Specialist Jill Glanz (414-228 0292).
Smoke Detectors in the House
The North Shore Fire Department will install a smoke detector in any owner-occupied home that does not presently have one. The home must be located in one of our seven North Shore communities. Since the program began in 1996, over 100 detectors have been installed.
If you are in need of a smoke detector, please call the station closest to your home (stations locations) and arrangements will be made for the installation.
Juvenile Fire Setter Program
The Juvenile Fire Starter program is a confidential program available to help kids who have displayed a fire starting behavior. This behavior can range from the curious fire starter to the problem fire starter. The Juvenile Fire Starter program focuses on evaluation, awareness, and fire safety issues. Referral to the program can either be voluntary, court ordered or by the police or fire departments. Unfortunately, the majority of referrals come only after Fire or Police Department intervention. In the event of a referral, the child and parent meet with a trained Fire Department member for an initial interview and video. Before leaving the child is given an assignment to complete and is also referred to a therapist. A follow-up visit is scheduled for a month later. All visits are confidential.
If you need to schedule an appointment with a qualified fire setter counselor, please contact Jill Glanz at 414-228-0292.
Health Department Referral Program
On occasion, the North Shore Fire Department discovers that a resident has serious health problems or is no longer able to care for him or her self. The firefighters will make a referral to the local Health Department who will send out a nurse to assess the situation.
If you have any concerns, or know of someone who might have needs that the Health Department should address, please contact your local health department.
If you live in:
- Shorewood or Whitefish Bay - call 414-963-6986.
- Glendale, Brown Deer, Fox Point, Bayside, River Hills - call 414-371-2980.
Station Tours
Group tours of any North Shore Fire Department stations are open to the public. These can be for your family, school group or general interest. Kids of all ages can check out the equipment and get demonstrations of some of the tools we use for our job. Emphasis is also placed on spreading a fire and life safety message. The North Shore Fire Department has a number of publications and brochures available to hand out during these tours. Drop-in tours are also welcome when the station personnel are present. If you’re walking by… feel free to stop and say ‘hi’! For a more formal tour and presentation, please call the individual station to schedule an appointment. Contact information is available on our home page. So that we may provide an age-appropriate tour, please let us know the number of individuals and their ages.
Babysitting Tips
Plan your escape:
- Be familiar with the family’s home. Learn all exits and how to unlock doors and windows.
- All households should have a meeting lace outside where everyone gathers after escaping afire. Have the adults show you a meeting place and don’t confuse the children with a different plan.
- Talk about the escape plan and meeting place with the kids. Make sure every child knows where to meet once they are outside.
In the kitchen:
- Cook only if you have permission from the adults of the household. Set a time to remind you to turn everything off.
- Turn in pot handles so they’re not sticking over the edge of the stove where they can be bumped or pulled.
- Don’t wear clothes with loose-fitting sleeves while cooking.
Important things to remember:
- If you find matches, lighters or other smoking material in the house put them up high where children can’t see or reach them.
- Keep books, paper and clothing at lest three feet away from space heaters. Keep children away from portable or space heaters too.
Calling 911:
- Make sure you’re calling from a safe place.
- Describe to the dispatcher the emergency, the patient’s condition and your location.
- If it’s nighttime, turn on outside lights.
Stay calm!
Adopt-A-Hydrant
In the event of a fire emergency during the winter, could firefighters find the hydrant near your home?
The North Shore Fire Department encourages residents to 'adopt a fire hydrant' near their home and keep snow shoveled away from it during the winter season.
Please make it a point to uncover your fire hydrant after every snowfall. Clear a path approximately 3 feet around the hydrant. This gives the fire department room to work with this hydrant should the need arise.
Please consider helping a neighbor who is elderly or has a medical condition by shoveling out a hydrant in front of their home. This act of kindness will benefit the entire neighborhood.
Water is the principle agent used by the Fire Department to control and extinguish fires. Delays in locating and hooking-up to a fire hydrant can seriously hamper a fire suppression operation, raising the risk of injury and possibly resulting in additional property damage.
The 'Adopt A Hydrant' program is an informal program; therefore it is not necessary to advise the fire department about which hydrants you will be keeping clear of snow.
On behalf of the entire North Shore Fire Department, thank you for keeping the North Shore community’s fire hydrants clear of snow and keeping our communities safe!
Please contact the North Shore Fire Department Public Education Department at 414-228-0292, should you have any questions.
Household Hazardous Waste Disposal
The Milwaukee Metropolitan Sewerage District announced that Milwaukee County residents will be able to bring household hazardous waste to the City of Milwaukee's Self Help Center, 3879 W. Lincoln Ave. The site will be open from 7 a.m. to 3 p.m. every Friday and Saturday.The other two permanent drop-off sites are at W124 N9451 Boundary Road, Menomonee Falls, and 10518 S. 124th St., Franklin. The site in Menomonee Falls is open on Monday and Wednesday from 11 a.m. to 2 p.m. The Franklin site is open on Tuesday and Thursday from 11 a.m. to 6 p.m. and Saturday from 8 a.m. to 2 p.m.
For more inforamtion, please call 414.225.2066 or visit www.mmsd.com.
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